Functioning as both a dynamic creative studio and an independent lifestyle brand, FREND is dedicated to crafting high quality clothing and resources that showcase our unique style and help our community express their creativity.

Jamie Alexander.
Co Founder & Content Director.

With over 7 years experience in the content space, Jamie’s skillsets are deeply routed in photography and video creation. Fundamentally a designer by trade, Jamie’s abilities in design expand to animation, motion graphics, video editing and photographic manipulation.

Cameron Humphries.
Co Founder & Creative Director.

With over 10 years experience in the creative space, Cameron is a multidisciplinary Designer & Artist Inspired by urban culture, he loves to develop new styles and ways to visualise commercial art. He creates key content for branding, packaging, typography, events & Identities. He has worked with clients both national & international such as: Foot Locker, GQ, Snapchat, Discovery, A+E, Networks, Espn, Viacom, Youfoodz & Muscle Nation.

VALUES.

 

COMMUNICATION.

The first step to ensuring trust, communication.
Something we take immense pride on being able to deliver on.

ACCOUNTABILITY.

We pride ourselves on 100% accountability and responsibility, for every aspect of your journey with FREND.

ABOVE & BEYOND.

Under delivering on a promise is our biggest fear as a service. We will always go above and beyond to ensure our client’s are 100% satisfied with our end product.

 

TRUST.

We are specialists in our fields and the trust you install in us to do what we do will repay in the quality of the end product.

RESPECT.

Respect in business is fundamental. We respect the wishes and demands of our clients and in return, expect the same of our clients.

HAPPINESS.

At the end of the day, everything we do is to enable happiness. For ourselves & for our clients. FREND. was created to enable us to work from a place of happiness in what we do and what we can offer as creatives and call it work. Happiness in our work and our processes is key to the longevity of our service.